H&M Is Set To Launch It's Own Beauty Line

Thursday, August 13, 2015

For many years H&M have teased us with limited edition makeup ranges and now finally H&M are now set to launch their own beauty line containing 700 pieces this autumn! The collection will consist of a full range of makeup, hair care, body care and styling essentials with prices starting at £1.90.
Image courtesy of H&M
Image courtesy of H&M

Topshop first lead the way for high-street stores to delve into the beauty world five years ago with their enormous line and hot on their heels of Topshop's success followed; New Look - Pure Beauty, Next - Make Me Beautiful and Primark - PS Love Beauty and now H&M has finally joined in too!!

So could this possibly make other High-street beauty lines up their games? It will be interesting to see if it has any impact! One thing I know for sure is, if H&M's price-friendly, trend-led clothes are anything to go by then I know for sure I will be snapping up as many powders and lipsticks as possible!!
Image courtesy of H&M
 From the pictures released by H&M in their press release, the products packaging looks pretty swanky! Who wouldn't want that living on their dressing table?

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